ST. LOUIS, May 27, 2010 /PRNewswire-FirstCall/ — Monsanto Company (NYSE:MON – News) today announced it is repositioning its Roundup® business in the face of fundamental structural changes that have caused upheaval in the glyphosate industry. Focusing its glyphosate products on supporting the core seeds-and-traits business, the company plans to drastically narrow its Roundup® brand portfolio to offer farmers a simple, quality product that meets their needs at a price closer to generics.I think that’s CEO-speak for demand is down, competition is up, and Monsanto is retrenching in hopes of saving its core glysophate business. So sad.
“By reducing the uncertainty associated with Roundup, we free Monsanto to grow on its fundamentals,” Chairman and Chief Executive Officer Hugh Grant said. “What matters to our long-term growth is our seeds-and-traits business, which is on track.”
More clarification from the CEO: Continue reading